M&M Service
Bulk SMS
Direct-broadcast SMS campaigns that reach your audience in seconds. 98% open rate, sender-ID branded, fully compliant with Qatar's CRA regulations.
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Why It Matters
Your digital presence directly affects growth.
Open rates: email 18%, push 4%, SMS 98%. Read-within-3-minutes: email 12%, push 7%, SMS 90%. That's not opinion — those are global benchmarks confirmed by every Qatar telco we've worked with. If you're sitting on a customer database in Qatar and not using SMS, you're leaving a channel with the highest ROI per dirham of any digital touchpoint untouched. But you have to do it right: blast random numbers, no sender ID, generic copy in English only — you'll burn your domain, lose your sender ID, and never get it back. M&M makes sure that doesn't happen.
Deliverables
Everything needed to turn strategy into measurable execution.
Sender-ID branding (CRA-compliant registration)
Database cleansing + opt-in validation
Audience segmentation by behavior + geography
Bilingual SMS copywriting (EN + AR)
A/B testing of copy and send times
Throttled delivery to protect deliverability
Link shortening + click tracking
Real-time delivery + bounce reports
CRA / regulatory compliance audits
Trigger-based automations (cart, appointment, renewal)
Integration with your CRM (HubSpot, Salesforce, Zoho)
Campaign performance + ROI reporting
What We Build
Built as a revenue system, not a digital brochure.
Email goes to spam. Push notifications get ignored. WhatsApp template approvals take weeks. SMS is the one channel left where your message is read within 3 minutes — by 98 out of every 100 people you send it to. M&M runs SMS as a real channel, not a blast tool: targeted lists (segmented by purchase history, geography, language), sender-ID branding so your name shows instead of a shortcode, A/B-tested copy in EN and AR, throttled delivery so you don't trigger spam filters, link tracking so you know which recipients clicked, and full CRA compliance so you don't get blacklisted. We handle the full lifecycle: number cleansing, opt-in management, campaign scheduling, real-time delivery reports, and follow-up automations when someone clicks. SMS is best for time-sensitive offers, appointment reminders, product launches, and reactivating cold leads — and we'll tell you upfront when SMS isn't the right channel.
Let's start your project›FAQs
Frequently Asked Questions
What is bulk SMS marketing?+
Bulk SMS allows businesses to send promotional messages directly to thousands of targeted customers in Qatar instantly.
Can I target specific audiences with SMS?+
Yes, we provide targeted databases based on demographics, interests, and location within Qatar.
How much does bulk SMS cost?+
Pricing typically starts around 0.05 QAR per SMS, depending on volume.
Is SMS better than social media ads?+
SMS is more direct and immediate, while social media builds awareness—both work best when combined.
Is bulk SMS legal in Qatar?+
Yes, but only with proper sender-ID registration through the Communications Regulatory Authority (CRA) and explicit opt-in from recipients. M&M handles the full registration process and ensures every campaign meets CRA standards. Sending without authorization will get your sender ID blacklisted — and you typically don't get it back.
How much does it cost per SMS in Qatar?+
Per-SMS cost in Qatar ranges from QAR 0.10–0.20 depending on volume, sender-ID tier, and route quality. M&M negotiates bulk rates with all three Qatar telcos (Ooredoo, Vodafone, and reserve carriers) so you pay closer to the floor than the ceiling. We're fully transparent — you see the per-message cost on every invoice.
Can I send SMS to customers who never opted in?+
No. Sending to non-consented numbers violates CRA regulations and Qatar's data protection laws, and will get you blacklisted. If you have an existing customer database where opt-in status is unclear, M&M runs a re-permission campaign (offering a discount or value to confirm opt-in) before any commercial send. This protects your sender ID long-term.
What use cases work best for SMS?+
Time-sensitive offers (flash sales, limited-time discounts), appointment + booking reminders, transactional confirmations, product launches to existing customers, and reactivating cold leads. SMS doesn't work well for awareness or long copy — for those, you want social or paid ads. We'll tell you upfront when SMS is the right tool and when it's not.
Let's Talk
Plan Your SMS Campaign
Tell us about your audience and offer — our team replies within 24 hours with a campaign plan.
Ready to actually reach your customers?
Tell us your audience size and offer. We'll send back a campaign plan, sender-ID setup, and an estimate of expected open + click rates within 24 hours.
Plan My SMS Campaign›